Clark is a digital insurance broker that claims to filter out the best offers for its respective clientele
from over 160 options. Purchasing and support are possible via app – ideal for people who manage
their everyday life via smartphone anyway and like to have everything at their fingertips. We
implemented a nationwide field marketing campaign for Clark. The highlight: We massively
increased the promotion performance – with our cool Piaggio coffee bar. The mobile coffee bar with
a trained barista was so well received that we quickly scaled the campaign nationwide. We took over
the complete planning, preparation, and implementation.
We supported Clark with nationwide performance promotion in field marketing. Whether Munich,
Dresden, Leipzig, or Hamburg – we were on site for Clark with our mobile coffee bars.
Mobile coffee stand
Fancy a freshly ground Italian coffee from an espresso machine? Iced latte or flat white and a fresh
croissant? It's all there, and it's free – passersby are so happy that they download the app right
Project Management & Implementation
We took over the complete planning for the coffee campaign and carried out the project
management nationwide for Clark. The implementation was also carried out in the various cities by
our expert team.
With Echoposter, our campaign has gone through the roof. We were very satisfied and are already planning further projects together.